AgileIndy 2015

How sure are you who you are building your applications for? How are you communicating about those users' needs and motivations to the entire development team? User personas can provide that insight into how all users engage with your systems. More deeply defined than actors, personas serve as user ‘stand-ins’ who can guide your decisions on functionality and design. In this session, we will discuss how to craft these useful tools for visualizing user need and impact.